Privacy Policy

Our Privacy Policy explains:

  • What information we collect and why we collect it.
  • How we use that information.
  • Which information we share.

This policy is valid from 2018-05-25 until further notice.

For further questions regarding this policy, processing of personal information or having your personal information updated or corrected, please contact us at

Data Controller

MetaSolutions AB is responsible according to dataskyddsförordningen (GDPR in Sweden) for processing of personal information:

  • On our websites, such as and
  • In our hosted EntryScape instances, such as, which we provide directly to end users.

If you are using EntryScape by accessing a customer-specific instance, then the organisation which is customer of MetaSolutions is the Data Controller and therefore responsible for processing of personal information, with MetaSolutions as Data Processor. Please refer to our customer’s privacy policy in that case.

We care about you and your personal integrity while visiting our websites and using our hosted products, and the social media platforms we use. We are responsible for ensuring that the personal information collected by us is only used for its intended purpose. We will protect your personal information against unauthorized access and use.

Information we collect

We collect information in two ways:

  • Information you give us.
    For example, our services require you to sign up for account. When you do, we’ll ask for personal information, like your name and email address.
  • Information we get from your use of our services.
    We collect information about the services that you use and how you use them, or you view and interact with our or other users’ content.
    This information includes:

    • Log information
      When you use our services or view content provided by us, we automatically collect and store certain information in server logs. This includes:

      • details of how you used our service, such as your search queries.
      • Internet protocol address.
      • cookies that may uniquely identify your browser or your account.
    • Local storage
      We may collect and store information (including personal information) locally on your device using mechanisms such as browser web storage (including HTML 5) and application data caches.
    • Cookies
      This website uses cookies. Cookies are small text files containing data that are saved on the visitor’s computer and created by the website visited. This makes it possible to follow what the visitor is doing on a website and to save personal settings for that website. There are two types of cookies: (1) A session cookie is temporarily stored in the computer’s memory while the visitor is browsing the website. The session cookie is erased when the web browser is closed. (2) A persistent cookie remains on the visitor’s computer until it is deleted.
      If you don’t want to accept cookies, you can adjust the settings in your web browser’s security preferences so that you either do not accept any cookies at all or so that your consent is requested every time a website tries to put a cookie on your computer. You can also delete cookies that have previously been stored in your web browser; see the web browser’s help files for more information.
      Be informed that you will not be able this site’s full functionality (e.g. account signup and login will not be possible) if you reject the use of cookies.
      We use cookies to handle authentication and to analyze traffic data. It is important to understand that a cookie can not be used to destroy or otherwise damage the user’s computer. It is not possible for other sites to read other cookies than their own.
    • Third party cookies
      We use cookies for analytical purposes to evaluate and to draw statistics over the general behaviour of the visitor on our website. For example what external websites the visitors came from, what search terms were used and what pages that are visited most frequently.
      We gather statistics about the usage and interactions on our webpage. This information is collected to make our website as user friendly and relevant as possible for you as a visitor. All the information that is collected is aggregated on a comprehensive level, as well as anonymous.
      The MetaSolutions and EntryScape websites use Google Analytics, Google Search Console, Google Tag Manager, Hotjar Analytical Tool, SharpSpring as opt-in and social media platforms.
      If you continue to use our website without making any changes to your cookie settings, we will assume that you consent to the use of cookies.

How long we store personal information

We store your personal information as long as it is necessary to provide you with our services or if we decide there is another legitimate reason for longer storage.

The right to store your personal information is based on the right of legitimate interest.

Legitimate interest is based on that we will only communicate with you in your professional role and keep you informed based on one of the purposes below:

  • Keep you informed by email as we add new blog posts or news to our website.
  • Send the information you request from our Knowledge Banks/Resources/Expertise/Inspiration pages.
  • Inform you about activities and events that might interest you.
  • Contact you with the help you have requested.
  • Contact you about recruitment if you have applied to work with us.

We also save personal information for the purpose of marketing analysis and automatic profiling based on user behavior, where your profile might be used for marketing purposes.

How we use information we collect

We use the information we collect from all of our services to provide, maintain, protect and improve them, to develop new ones, and to protect MetaSolutions and our users.

We use information collected from cookies and other technologies to improve your user experience and the overall quality of our services. One of the products we use to do this is Google Analytics. For example, by saving your language preferences, we’ll be able to have our services appear in the language you prefer.

Information you share

With this service you may publish information publicly. Remember that when you share information publicly, it may be indexable by search engines like Google.

Information we share

We do not share personal information with companies, organizations and individuals outside of MetaSolutions unless one of the following circumstances applies:

  • With your consent
    We will share personal information with companies, organizations or individuals outside of MetaSolutions when we have your consent to do so. We require opt-in consent for the sharing of any sensitive personal information.
  • For legal reasons
    We will share personal information with companies, organizations or individuals outside of MetaSolutions if we have a good-faith belief that access, use, preservation or disclosure of the information is reasonably necessary to:

    • meet any applicable law, regulation, legal process or enforceable governmental request.
    • enforce applicable Terms of Service, including investigation of potential violations.
    • detect, prevent, or otherwise address fraud, security or technical issues.
    • protect against harm to the rights, property or safety of MetaSolutions, our users or the public as required or permitted by law.

We may share aggregated, non-personally identifiable information publicly and with our partners. For example, we may share information publicly to show trends about the general use of our services.

If MetaSolutions is involved in a merger, acquisition or asset sale, we will continue to ensure the confidentiality of any personal information and give affected users notice before personal information is transferred or becomes subject to a different privacy policy.

Information security

We work hard to protect us and our users from unauthorized access to or unauthorized alteration, disclosure or destruction of information we hold. In particular:

  • We encrypt access to our services using SSL.
  • We review our information collection, storage and processing practices to guard against unauthorized access to systems.
  • We restrict access to personal information to MetaSolutions employees, contractors and agents who need to know that information in order to process it for us, and who are subject to strict contractual confidentiality obligations and may be disciplined or terminated if they fail to meet these obligations.

Links and external websites

On the website there are links that lead to external websites and social media platforms. We care about the personal integrity of you who visit our websites.

This privacy policy does not apply to other websites or social media accounts. When visiting external websites, take part of their privacy policy before providing them with your personal information.


Our Privacy Policy may change from time to time. We will not reduce your rights under this Privacy Policy without your explicit consent. We will post any privacy policy changes on this page and, if the changes are significant, we will provide a more prominent notice.